PPC Strategy & Planning
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Keyword research and competitive analysis
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Audience targeting and bid strategy development
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Budget planning aligned with business objectives
Campaign Setup & Management
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Google Ads (Search, Display, Shopping)
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Bing Ads and Microsoft Advertising
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Social media PPC campaigns (Facebook, LinkedIn, TikTok, Instagram)
Ad Creative & Copywriting
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Compelling ad copy designed to drive clicks
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Visual assets for display and social ads
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A/B testing to refine messaging and creative
TURN SEARCH INTO SALES
LAUNCH YOUR PPC CAMPAIGN
Conversion Optimisation
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Landing page recommendations for higher performance
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Tracking and attribution setup
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Retargeting strategies to re-engage visitors
Analytics & Reporting
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Detailed performance tracking (CTR, CPC, conversions, ROI)
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Clear, easy to understand reports
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Ongoing adjustments to maximise results
UNLOCK
YOUR POTENTIAL
WITH PPC
PAY PER CLICK ADVERTISING,
MANCHESTER
BUSINESSES ON AVERAGE MAKE £2 FOR EVERY £1 SPENT ON GOOGLE ADS
PPC (Pay-Per-Click) advertising is a digital marketing model where businesses pay each time someone clicks on their ad. Platforms like Google Ads, Bing, and social media channels (Facebook, Instagram, LinkedIn, TikTok) allow businesses to place their brand in front of highly targeted audiences at the exact moment they’re searching or browsing.
Unlike organic marketing, PPC offers immediate visibility and measurable results, making it one of the most powerful tools for driving traffic, leads, and sales. It compliments fast growth strategies by placing you in premium positions to be seen.
PPC advertising is one of the fastest ways to put your business in front of people who are ready to buy. At FOVEA Digital, we create smart, data led campaigns that connect your brand with high intent audiences and drive measurable results.
Our team combines strategic targeting, creative messaging, and constant optimisation to make every click count.
YOUR BRAND, VISIBLE
65%
of high intent searches result in a paid ad click.
70%
retargeting ads can boost conversion rates by up to 70%.
WHY DOES MY BUSINESS NEED
PPC ADVERTISING?
BOOST VISIBILITY, DRIVE TRAFFIC QUICKLY AND INCREASE SALES
Every second, there are millions of searches happening online. PPC ensures that when someone looks for a product or service like yours, they find you first. It’s a direct path to visibility, traffic, and conversions.
According to Google, businesses earn an average of £2 for every £1 spent on paid search. And when campaigns are managed effectively, PPC can deliver immediate results while complementing long term SEO efforts. It supports a fast growth strategy and is entirely measurable, allowing you to see exactly what’s working and where to focus your spend.
Working with FOVEA Digital means having a partner who treats your budget as an investment, not an expense. We focus on generating quality traffic, not just impressions. Every campaign is built to attract the right audience and turn that attention into meaningful business growth.
You’ll gain full transparency into your campaigns through detailed reports and clear performance insights. Our ongoing optimisation means your ads keep improving over time, ensuring you get the best possible return on every click.
Why Choose FOVEA Digital
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Data Led Strategy: Every decision we make is backed by research and performance data.
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Clear Communication: We keep you informed with transparent reporting and honest advice.
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Conversion Focused Approach: Campaigns built to generate measurable, lasting results.
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Certified Specialists: Our team is experienced across Google Ads, Microsoft Advertising, and Display Networks.
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Continuous Improvement: With perpetual development, your campaigns evolve with your goals.
GET IN TOUCH
07481 175346
info@foveadigital.co.uk
Preston
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FOCUSED SOLUTIONS FOR MODERN BRANDS
READY FOR RESULTS?
DROP US AN EMAIL:
INFO@FOVEADIGITAL.CO.UK
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FOCUSED SOLUTIONS FOR MODERN BRANDS
